It’s an advanced strategy that optimizes marketing effectiveness by combining the reach of WhatsApp with the strength of marketing automation tools. This strategy focuses on managing and facilitating marketing campaigns on WhatsApp through the use of marketing automation platforms and technologies, such as WhatsApp Marketing API. Businesses may easily integrate WhatsApp, send customized messages, interact with customers effectively, and increase overall marketing effectiveness by automating operations.Not only WhatsApp is an excellent tool for communication, but it also has great marketing possibilities.